Tag Archives: marketing

Episode 34 – Branding and Marketing in Real Estate Investing

Think you don’t need to market yourself in the world of real estate investing? Think again!

In this interview, I talk with my branding coach, Paul Copcutt, about the importance of branding, marketing and standing out from everyone else.

A business card and logo are not where marketing ends and they certainly are not what your brand is. Equally, social media is a tool to communicate your brand but you need to be sure that your message is a clear one for anyone to take notice in today’s noisy world.

Your personal brand is what sets you apart from the competition and tells prospective clients and partners why they should choose you over anyone else. But it is up to you to own the definition of who you are and personal branding enables you to do that.

In this episode you’ll learn:

– Tips on identifying what makes you unique

– Understanding the need to have a niche and specialty

– Why social media is not the be all and end all

– 20 topics you can use to create unique videos

– Tips on using LinkedIn to build your business

– Why doing your own podcast may be a great strategy

Get more about Paul Copcutt at:

Website: http://paulcopcutt.com/

Phone Number: 905-233-2290

Email:  paul@paulcopcutt.com

LinkedIn: https://www.linkedin.com/in/paulcopcutt/

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President and Principal Broker , Streetwise Mortgages
Best selling Author : Canadian Real Estate Investor Financing: 7 Secrets to Getting All The Money You Want 
Winner of the Outstanding Customer Service Award : CMP
Top 75 Brokers in Canada ( 2017 and 2018)  :  Canadian Mortgage Professionals Magazine ( CMP)
Mortgage Broker of the year ( 2017 , 2015 ) : Canadian Real Estate Wealth Magazine
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